January 20, 2022: PAPS, a Senegal-based logistics and delivery company, announced that it has raised a $4.5 million pre-Series A round to expand its tech-enabled logistics solution across the Francophone region.

The round was co-led by pan-African venture capital firm 4DX Ventures and regional telecom operator Orange. Participating investors include existing funds Uma Ventures and Saviu Ventures and new investors Yamaha Motor, LoftyInc Capital, Proparco, To.org, Kepple Ventures and Enza Capital.

Bamba Lo founded PAPS in 2016 to provide end-to-end logistics solutions for businesses with offline and online operations.

Initially, PAPS operated a consumer-to-consumer logistics model. However, it immediately pivoted after noticing how infrequent and disorganized most requests were. It was hard to precisely predict the delivery flows in the space, which is different from the B2B model, where deliveries are planned.

The platform caters to small to large businesses, assisting them with their logistics needs, from storage and international transport to last-mile delivery.

PAPS also provides merchants with visibility features to track and know the status of deliveries from takeoff to the point of destination. Merchants can also schedule deliveries on the platform.

Source: techcrunch.com

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