Dec 17, 2018: Turkish Airlines has launched flights from their Istanbul hub to Lusaka, Zambia for boosting tourism and trade.

The A330, configured in a three class layout of first, business and economy, will allow tourist visitors to Zambia reach the southern African nation from across the world with just one transit stop in Istanbul.This change of aircraft in Istanbul will be made more pleasant all round when the new airport becomes fully operational early in the New Year.

Given that Turkish Airlines operates the most extensive international network; this is seen as a massive opportunity for Zambia’s tourism industry as they can now sell visits to the country from almost anywhere around the globe.

The Zambia Tourism Agency (ZTA), led by Felix Chaila, has already stepped up their digital marketing campaigns into markets which hitherto had connectivity challenges. It is expected that ZTA will hand-in-hand with Turkish Airlines, embark on a major promotional campaign in key tourist markets.

Read Full Article